Spreadsheets are free. They're also why you're losing leads.
Most local service businesses start in a Google Sheet. It's free, familiar, and works for the first 50 leads. Then the cracks show up: nobody updates it, leads get duplicated, follow-ups slip, and no one can tell you which marketing channel actually books jobs.
| Feature | LeadRecover | Spreadsheet |
|---|---|---|
| Cost | $99–$399/mo | Free |
| Captures missed calls | Automatic | Manual entry — usually skipped |
| Captures web form leads | Automatic | Manual or Zapier glue |
| Auto follow-up | Built in (SMS + email) | None |
| Speed-to-lead | Under 60 seconds | Whenever someone updates the sheet |
| Source tracking | Built in with reports | Whatever your team types in |
| Pipeline value | Live dashboard | Pivot table you'll never build |
| Mobile usable for techs | Yes | Painful |